During the Second General Session on Sunday, March 20, at 9 am, Mick Ebeling, founder and CEO of Not Impossible Labs, who has made it his mission to make the impossible achievable, will share the secret recipe he used to help a paralyzed artist create art again and to reimagine, redefine, and reinvent how prosthetic limbs are made in the Keynote Presentation titled “Redefining Possible.”

“The system is broken.” “The problem is too big to solve.” “It’s impossible.” These are phrases that are heard all too often. Mr. Ebeling will share the secret recipe he used to help a paralyzed artist create art again and to reimagine, redefine, and reinvent how prosthetic limbs are made. Whether it is getting vaccines to people around the world or helping hungry people in America access food, his work is solving real-world challenges by stepping back and looking at problems with fresh eyes to find new solutions.

Together with like-hearted companies and collaborators, Not Impossible Labs forms multi-disciplinary teams committed to doing what has never been done. Some projects take months, others take years, but on the other side of impossible lies the greatest reward: a better future.

One such project in the healthcare space, Vaccine: Not Impossible, recognizes that one and a half million children die each year from a vaccine-preventable disease. “To know that there is a vaccine that will save lives,” said Mary O’Reilly, project director, Not Impossible Labs, “and the only reason that people are not getting it is because of where they live…is crazy.” Mr. Ebeling notes that Not Impossible Labs has considered everything from droned boats to refrigerated backpacks. “The reality of the size and magnitude of this issue is this not something that we even want to think about trying to do alone,” he said.

APhA2022 attendees will leave the keynote presentation inspired, challenged, and maybe even with some new ideas about how they can tackle the impossible.

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